With 8 retail stores, ehappy is one of the fastest-growing e-cigarette retailers in Berlin. For their online launch, we focused entirely on Magento development. Behind the fresh layout is a highly functional web store with ERP connection. Because age verification for the sale of tobacco products is also mandatory online, we decided to use the SCHUFA identity check and implemented it for the client. In addition, we made sure that the responsive store was SEO optimized and equipped with suitable texts.